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Graphic Design Class Designs Drunk Driving Billboard

A graphic design class was recently awarded a project thanks to a grant by the Illinois Department of Transportation to help the class create billboards that would help drivers remember to slow down, buckle up, and never drink and drive.

The Ottawa Township High School graphic design class was awarded the project, which was spearheaded by the school’s group “OTHS Pirates Displaying Awareness Team”.

OTHS graphic design students designed the billboards with emotions in mind, playing on the natural anxiety that occurs when a patrol car pulls up behind a car and turns on the lights and sirens. The graphic design class listened to the presentation normally given by the OTHS Pirates Displaying Awareness Team to gain inspiration for their project.

The Illinois Department of Transportation awarded the grant to the Pirates Displaying Awareness Team for their efforts to inform and educate teens and other motorists about the dangers of intoxicated and distracted driving. The team also uses a smashed car that was wrecked by one of the school’s former students to make their point about drunk driving.

The team recently won an award for their efforts in the Illinois Operation Teen Safe Driving program, as well. The group won $2,500 through the competition.

The graphic design class at OTHS designed four billboards for the project, but only one was selected. It features the OTHS Pirates logo and the message “Slow Down O-Town”. The billboard depicts a dark night with bright red, yellow, and blue lights (presumably flashing) on the roof of a patrol car.

The design was said to be inspired by the feeling a person gets from being pulled over – an emotional reminder of just one of the many reasons that driving impaired is a bad idea. The billboard was designed by Mackenzie Alderman, senior and student of graphic design classes at the school.